This is a repost from Brian Trunk's learning journal, but since it is not open to the public I got permission to post it here for all. Enjoy, I sure did.
What do Black Friday (BF) and our MBA program have to do with each other??? Well most students at school would say the only correlation between the two is that you should boycott the Black Friday specials and be more sustainable. I would like to challenge my fellow students on the concept of boycotting BF.
Black Friday, the busiest shopping day of the year. The time when all everyone hits the stores looking for the best sales deals of the year. But in reality it is so much more and I think that an MBA student would see the corner stone that Black Friday has become for the economy. If BF does not succeed with the revenue projections this year then people will still believe that we are in a recession and the markets will drop on Monday. When the markets drop so does the funding of sustainable ventures.
If Black Friday was a success it builds consumer confidence that recession could be behind us. What does that mean though??? It means that people will free up money for new ventures, banks could start loaning money again, etc. The job markets will open and companies will start to hire positions like "Sustainability Managers." As consumer confidence rises and businesses grow, investors look to support new ideas like Solar and Wind energy products.
In short next time you hear the "dont shop on Black Friday" spiel, I challenge you to think from an MBA prospective on how important it is to actually buy on that day and support the economy. One last thing, supporting BF this year would have meant something even more for the our students. I would say that over 90% voted for President Obama. If Black Friday is a success and the economy is turning around then it will be attributed to the new president and we all want to see that happen.
In the future we need to start thinking of the long term impacts our decisions and actions make instead of boycotting 1 day of the year.
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